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Art on Blockchain Book by Valerie C. Whitacre
Book for sale (primary market)
Not every booth at the Art Factory is showing art. Booth AF-111 is showing a book.
Art on the Blockchain, published in March 2026 by Lund Humphries in association with Sotheby's Institute of Art, is the kind of book this field has needed for a while. Valérie C. Whitacre traces the history of crypto art back to Fluxus, conceptual art, photography and performance, showing that the tools for documenting and owning art existed long before the blockchain formalized them.
Whitacre couldn't be in Lisbon in person, but copies of the book were at the booth throughout the three days, available to anyone who wanted context for what they were looking at on the other floors.
If you are collecting digital art and haven't started building your reading list, this is the first book on it. Accessible, historically grounded, and written by someone who has worked across both the traditional art market and the blockchain space.